Wallets serve as a crucial gateway to the endless possibilities of web3, offering users access to decentralized finance, digital currencies, and a myriad of apps. Only those wallets that prioritize a seamless and secure experience stand out in attracting – and retaining – new users.

One such wallet is Bloom Wallet, known as a central hub for trading tokens and NFTs, discovering new dApps, and optimizing DeFi investments. When Bloom Wallet sought to improve the connection between dApps and its wallet, the team quickly turned to WalletConnect.

Elevating connectivity and UX

Founded with a mission to replace cumbersome extensions with a more secure, performant, and user-friendly experience, Bloom Wallet has made significant strides in enhancing its user journey by integrating WalletConnect’s WalletKit.

The toolkit has transformed Bloom’s ability to facilitate seamless interactions, supporting a wide range of EVM chains and enabling features like sending and signing transactions, message signing including SIWE, and integrating web3-native notifications.

“WalletConnect has been revolutionary for our wallet,” says Nicole O’Brien, co-founder and CTO of Bloom Wallet. “It has saved us a great deal of time in implementing integrations with dApps, providing a secure and interoperable solution that enhances our desktop wallet’s functionality.”

Enhancing engagement with web3-native notifications

While Bloom is preparing to enhance user experience with upcoming updates, One-Click Auth stands out as one of WalletKit’s pivotal features, promising to simplify the authentication process to a single step, ultimately reducing friction and enhancing the end-user journey. This feature is set to streamline Bloom’s onboarding and interactions, making them more intuitive for users.

Additionally, Bloom Wallet has already leveraged the Web3 Notifications feature to enrich user engagement by delivering timely updates directly within the wallet. This capability has proven effective in keeping users informed about crucial events, dApp interactions, and ecosystem updates.

“We've received positive feedback from our community regarding WalletConnect integration with dApps in our ecosystem,” Nicole shares. “The ability to connect to apps and receive notifications directly in the wallet has significantly boosted user engagement.”

Seamless integration for endless possibilities

Integrating WalletKit was a strategic decision for Bloom Wallet, driven by the need for a robust and easy-to-implement solution. The WalletKit stack, with its leading connectivity and comprehensive feature set, has provided Bloom Wallet with a competitive edge in the web3 space.

While the integration experience with WalletKit has been largely positive, Bloom faced some initial challenges, particularly with session key mismatches and the complexities of managing sessions. However, Nicoles notes that the WalletConnect team has been responsive and supportive in addressing these issues, demonstrating a commitment to continuous improvement.

“We originally considered other solutions like XMTP for notifications, but WalletConnect’s comprehensive feature set and existing integration with our dApp ecosystem made it the perfect choice,” Nicole explains, highlighting that WalletConnect’s simple and well-organized documentation significantly streamlined the integration process even further.

“Having access to over 6,000 apps within the WalletConnect Network has unlocked endless possibilities for us, empowering our wallet with enhanced versatility and boosting user engagement.”

Charting the future of web3 wallets

Bloom’s WalletKit integration has been a catalyst for growth and user experience enhancement. And, this is just the beginning of its journey with WalletConnect. Through WalletKit, Bloom can leverage rich analytics and security features, utilizing WalletConnect Cloud for data tooling and minimizing risk exposure across multiple third parties. This will enable Bloom Wallet to support its business and customers with greater confidence and security.

Looking ahead, Bloom Wallet aims to expand its offerings by transforming its web3 wallet into a comprehensive discovery platform, similar to what Spotify did for music apps. Nicole emphasizes that historically, wallets have lacked guidance beyond installation, a gap Bloom seeks to fill with a personalized social feed where users can effortlessly discover dApps, tokens, and collectibles.

Transforming the web3 wallet experience requires collaboration with the right partners, and WalletConnect is dedicated to supporting Bloom in its mission. This innovative approach not only enriches the user journey but will also position Bloom Wallet as a leader in user engagement within the decentralized ecosystem, ensuring users navigate and thrive in the decentralized world with ease and confidence.